AI Value Track Season 2 – Episode 3

Welcome to Episode 3 of The AI Value Track — our brand-new podcast series helping you cut through the AI noise and actually use it in your business.

In this final episode of the series, Simon Hedaux (Co-Founder of ReThink Productivity) sits down with Ed Hogg (CEO, SolvedBy.Ai) and James Bolle (Head of Data & Insights, ReThink Productivity) to tackle one of the biggest strategic questions leaders face:

👉 Should you build your own AI tools, or buy them off the shelf?

We keep it simple and explore:

• Build vs buy decisions tied to strategy and IP 
• When generic problems justify off‑the‑shelf tools 
• Niche bottlenecks and owning differentiated capability 
• Real costs of talent, data architecture and compute 
• Governance, scope control and reliability expectations 
• Data quality, sourcing and security by design 
• Measurable pilots, baselines and explainability 
• EBITDA impact, inference costs and ROI discipline 
• Ethics beyond bias, oversight and customer impact 
• Partner contracts, IP protection and reuse limits 
• Scaling blockers across finance, compliance, HR and IT 
• Regulations to watch including EU AI Act and GDPR

If you’re thinking about making AI a real part of your business — not just a buzzword — this episode will help you make smarter, lower-risk decisions.

Tune in and learn how to get your AI projects off the ground — and keep them moving.