AI Solutions for CPG

Transforming CPG Manufacturing by turning complex internal and external signals into accurate forecasts for smarter planning and execution across every product and market.
AI Solutions for CPG
Trusted by leading organisations

How We Support Ai Solutions for CPG

Consumer Packaged Goods (CPG) manufacturing planning involves balancing demand signals such as; promotions, pricing, weather, customer behaviour, macroeconomic conditions, and competitor activity with supply capacity, service commitments, and margin objectives.

SolvedBy.Ai works with CPG organisations to bring these inputs into a consistent planning approach. Each AI model is designed around the organisation’s products, markets, customers, and operating model, producing outputs that can be used directly in executive reviews, Sales and Operations Planning (S&OP) and Integrated Business Planning (IBP) cycles, and day-to-day commercial and operational decision-making.

Our CPG AI Solutions

Demand forecasts are used to set supply plans, inventory positions, pricing, promotions, and investment decisions.

SolvedBy.Ai produces demand forecasts that combine sell-in data, sell-out data, pricing, promotions, seasonality, and external market factors. These forecasts describe expected demand by product, customer, channel, and geography, rather than relying on historical averages.

This allows planning teams to base production, inventory, and commercial plans on the same demand expectations, reducing the need for late changes when conditions shift.
Inventory remains one of the largest sources of inefficiency and working capital pressure in CPG.

SolvedBy.Ai helps organisations balance availability and cash by optimising inventory positioning across markets, categories, and SKUs in the supply network. Stock is positioned to meet expected demand rather than historical norms.

The outcome is improved availability with less capital tied up and fewer write-offs, obsolescence risks, and last-minute expedites.
CPG leaders constantly face high-stakes decisions about where to invest, scale, or pull back.

Our AI Resource Allocation models support capital, budget, and investment prioritisation by evaluating expected return across brands, markets, channels, and initiatives. Scenario-aware analysis enables leadership teams to understand trade-offs clearly and allocate resources where they will drive the strongest ROI.

Decisions are made with a clearer view of expected return and risk, improving consistency in how capital and budget are allocated.
Price and promotion changes affect demand, revenue, and margin.

SolvedBy.Ai estimates how demand is likely to change in response to price and trade actions using past behaviour and current market conditions.

This allows organisations to protect margin, improve promotional effectiveness, and deploy trade spend with far greater precision.
Equipment failure disrupts production and increases cost in CPG.

SolvedBy.Ai identifies patterns in equipment data that indicate increased likelihood of failure. Maintenance activity is planned based on these signals rather than fixed schedules.

This reduces unplanned downtime and supports more stable production output.
Labour is a significant cost driver across manufacturing, warehousing, and distribution.

Our AI Labour Demand Forecasting models help organisations align workforce requirements with expected demand and throughput, improving planning accuracy and reducing reliance on reactive staffing decisions.

This supports better cost control without compromising operational resilience.
Building from your labour demand curve, AI Staff Scheduling determine how labour plans are carried out day to day.

SolvedBy.Ai builds schedules using expected demand, required skills, availability, and operating rules. Staffing levels and skill mix are matched to planned activity.

This reduces short-notice changes, improves productivity, and supports consistent execution.
Store teams juggle replenishment, service, picking, queue management, stock counts and more. Our AI Task Scheduling engine schedules tasks based on real demand, labour availability, task duration, operational priorities and factors that are important to your estate.

This creates smoother, more predictable operations, reducing friction, improving productivity, and giving managers clearer visibility of what needs to be done and when. It also strengthens consistency across stores, ensuring brand standards are met without overwhelming teams.

Case Studies

Why SolvedBy.Ai for CPG Manufacturing

Reflects real demand and supply

CPG demand and supply are influenced by pricing, promotions, customer behaviour, channel mix, external market factors, and supply conditions. SolvedBy.Ai models these drivers directly, so planning outputs reflect how demand and execution behave across markets and channels, rather than relying on aggregated historical patterns.

Technology agnostic

SolvedBy.Ai integrates with current ERP, Integrated Business Planning (IBP) software, planning, and analytics platforms. Forecasts and outputs are delivered into existing workflows, reporting, and governance processes, avoiding disruption or the need to replace established systems.

Tailored models

Each model is developed for your brands, markets, customers, and routes to market. Assumptions are based on your data availability, planning cadence, service targets, and operating conditions, rather than pre-defined templates or generic benchmarks.

Governed and explainable AI

SolvedBy.Ai is certified to ISO 42001:2023 and ISO 27001:2022. Forecasts are produced using probabilistic models that make underlying drivers, assumptions, and uncertainty explicit, supporting governance, auditability, and executive review.

Commercially accountable

Value is defined at the outset and measured against agreed service, inventory, margin, and capital metrics. Organisations typically realise a minimum 10:1 return through improved service levels, reduced inventory exposure, margin protection, and more disciplined capital and trade investment decisions.

The Outcomes We Deliver

CPG Manufacturing organisations work with SolvedBy.Ai to achieve:

Lean Performance

Improved service performance while carrying less inventory and releasing working capital

Predictive Pricing Decisions

Pricing and trade investment decisions supported by forward-looking demand insight

Demand Visibility

Faster recognition of demand and market change across regions, channels, and categories

Execution Plan Stability

More stable plans with fewer changes required once execution begins

A partnership built on ROI

We partner with CPG manufacturers to deploy AI that predicts demand more accurately and aligns production, inventory, and distribution decisions to real consumption signals, reducing waste, freeing working capital, and strengthening EBITDA.

Our pricing is outcome-led. We commit to a minimum 10:1 ROI, with every ÂŁ1 invested delivering at least ÂŁ10 in measurable commercial impact.

FAQ

SolvedBy.Ai helps CPG organisations manage demand volatility, promotional complexity, inventory risk, and margin pressure by connecting forecasting directly to inventory, pricing, production, labour, and capital decisions. This allows plans to reflect how markets actually behave, not how they behaved last year.

Traditional CPG forecasts rely heavily on historical averages and manual adjustments. SolvedBy.Ai models demand at product, customer, channel, and geography level, incorporating promotions, pricing, seasonality, weather, macroeconomic factors, and competitive signals to produce forward-looking forecasts that are more responsive to change.

Yes. SolvedBy.Ai can combine sell-in, sell-out, shipment, and consumption signals, allowing CPG teams to understand true demand rather than relying on orders alone. This improves forecast credibility across commercial, supply chain, and finance teams.

SolvedBy.Ai provides a single, coherent demand signal that feeds S&OP and IBP processes. Scenarios can be tested before decisions are locked in, reducing late changes and improving alignment between commercial plans, supply capacity, inventory, and financial targets.

AI Inventory Optimisation balances service levels against working capital by positioning stock where demand is most likely to occur. This reduces excess inventory, write-offs, and obsolescence while protecting availability for key customers and channels.

By reducing overproduction, excess safety stock, and misallocated inventory, CPG organisations can release cash tied up in stock. This improves capital efficiency without increasing service risk.

The solution models how demand responds to price changes, promotions, and trade activity. This helps CPG teams design pricing and promotion strategies that drive volume where it is profitable, rather than relying on blanket discounts that erode margin.

Yes. By forecasting uplift and cannibalisation effects, SolvedBy.Ai helps CPG organisations evaluate which promotions are likely to deliver incremental volume and which simply shift demand. This improves ROI on trade spend.

AI Resource Allocation evaluates competing investment options — such as brand spend, capacity investment, or market expansion- based on expected demand and return. This helps leadership allocate capital and budget to the highest-impact opportunities.

In CPG manufacturing, EBITDA is primarily driven by how accurately demand is translated into production volumes, inventory positions, and plant utilisation. SolvedBy.Ai improves demand accuracy at SKU, customer, and time-period level, reducing overproduction, write-offs, and excess finished goods while lowering expediting and changeover costs caused by late plan changes.

More stable demand signals improve line scheduling, reduce overtime and downtime, and allow inventory and working capital to be held at levels aligned to real consumption rather than safety buffers. Pricing and promotional decisions are also informed by forward demand visibility, protecting margin during volume volatility. These effects are measured directly against cost, margin, and cash metrics that flow into EBITDA.

The solution identifies patterns that indicate potential equipment failure before it happens. This reduces unplanned downtime, stabilises production schedules, protects service levels, and avoids costly emergency maintenance.

Yes. More accurate demand forecasts and improved asset reliability lead to fewer last-minute plan changes, smoother production runs, and better utilisation of manufacturing capacity.

Labour demand is forecast based on expected production volumes, throughput, and operational activity. This helps plants and distribution centres plan staffing levels accurately, reducing overtime and labour inefficiency.

AI Staff Scheduling converts labour demand into workable schedules that respect contracts, skills, and operational constraints. This improves workforce utilisation while reducing scheduling rework and compliance risk.

No. SolvedBy.Ai is technology-agnostic and integrates with existing ERP, IBP, APS, and BI systems. It enhances decision quality without requiring system replacement.

Each model is built and calibrated at the level CPG organisations operate, by brand, SKU, customer, channel, and region. There are no generic templates applied across the business.

The models continuously learn from new data and external signals, allowing forecasts and plans to adjust as conditions change rather than waiting for monthly or quarterly reforecast cycles.

Commercial, supply chain, finance, operations, and executive teams all use SolvedBy.Ai outputs, each through a lens relevant to their decisions, from promotions and inventory to capacity and capital allocation.

Performance is measured using forecast accuracy, inventory turns, service levels, margin outcomes, working capital impact, and EBITDA contribution. Value is tracked transparently.

CPG organisations typically receive a minimum 10:1 return on investment, driven by improved demand accuracy, more stable production plans, and better inventory positioning. The largest sources of value usually come from reduced excess and obsolete stock, lower write-offs and waste, fewer last-minute production changes, and reduced overtime and expediting costs.

During the Proof of Concept, SolvedBy.Ai combines the organisation’s internal demand, production, and inventory data with large, deep sets of external demand drivers such as promotions, seasonality, market signals, and external drivers to test whether materially better demand signals can be generated. ROI is quantified against real cost, margin, and cash outcomes, and scaling only occurs where value is demonstrably proven.

SolvedBy.Ai operates under ISO 27001, ISO 42001 and Cyber Essentials Plus certifications. Models are explainable, auditable, and governed, ensuring responsible, transparent use of AI in critical planning decisions.

CPG organisations retain full ownership of their data and outputs. SolvedBy.Ai acts as a trusted partner, not a data owner.

Building an in-house data science team is rarely enough to achieve world-class forecasting performance. Forecast accuracy at scale requires deep specialist expertise, large and continuously expanding libraries of models, access to extensive external demand drivers, and constant benchmarking and improvement as patterns change.

SolvedBy.Ai exists solely to be the best in the world at forecasting operational demand. Our teams of PhDs and applied scientists continuously test, tune, and replace models across industries, geographies, channels, and time horizons, using far broader data and learning loops than any single organisation can sustain internally.

This gives customers access to forecasting accuracy and depth that would take years to replicate in-house, without the cost, talent risk, or ongoing maintenance burden. Crucially, our focus does not move on once models are built. Staying at the frontier of forecasting performance is our core business.

TL;DR

CPG performance depends on decisions across demand, inventory, pricing, and operations, yet most are still planned in silos and based on averages.

SolvedBy.Ai uses AI to forecast and connect these decisions at product, channel, and location level, so plans adjust as conditions change.

The result is lower risk, better service, and more profitable execution across the CPG value chain.
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